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Baocheng Group Set Up A Adidas Research Center In The Yard

2016/5/25 10:17:00 88

Adidas Chuang Research CenterBaocheng GroupSports Shoes

  

Shoemaking

Dachang Baocheng group has continuously promoted the establishment of the R & D center in Taiwan, and the 4 industrial exclusive area land in the "high speed rail station" is 56 thousand and 392 square meters.

Baocheng 23, who attended the land description meeting of the high-speed rail industrial special zone jointly organized by the high-speed rail administration and Taichung Municipal government, revealed that the Group intends to take all the above 4 land and set up a research center for the global famous brand Edida (Adidas) plan.

Baocheng International Group has already hired 14 thousand square meters of industrial land (including land and building area) of Harlem Yu enterprise in the 11 way of Taichung Industrial Zone. It spent a total of NT $150 million to complete the Under Armour (UA) research center of the famous American sports shoes, and the Yuyuan company, which was established by Yuyuan Industrial investment, to spend 50 million US dollars. After 2 phases in the Zhongxing new village, the group set up Adidas planning research center.

As the High Speed Rail Bureau intends to handle the above 4 lands in the form of letting or setting up land rights, Baocheng believes that if the group takes the 4 land above, the land rent will be about 1 million 900 thousand yuan per month, plus a rough estimate of 2 million 300 thousand yuan per month, which means that the monthly payment of the land is equivalent to $4 million. If the estimated amount of the land rights is 30 years, the total sum of the total expenditure exceeds 1 billion yuan, which means that it is unreasonable to buy 1 large areas of land.

Therefore, Baocheng vigorously strives for the land rent concessions offered by the High Speed Rail Authority to the above 4 land, or reduces the calculation method of royalties.

In the face of Baocheng International Group's Adidas research and Research Center, the shoemaking industry yesterday estimated the scale of land use according to Baocheng. The total investment of the adidas research and research center is not small, and it is expected to exceed the UA investment research center.

Baocheng has set up Nike R & D center in Fuxing Industrial Zone of Changhua County in the early years. At present, the new R & D building is being built in the industrial area, which is used to develop and use Nike sports shoes and expand the group's R & D energy for the main brands.

Lu Jinzhu, general manager of Baocheng, once revealed after last year's shareholders' meeting that because of the integrity of Taiwan shoe supply chain and many talents, the group plans to search for land in central Taiwan, and set up an innovative R & D center, which is responsible for innovative businesses such as materials and processes, and can provide comprehensive value services.

Here

policy

Under the guidance of the group, the group has promoted UA and Yucheng 2 research centers.

Among them, the newly established UA research and Research Center, a total of about 100 R & D personnel, is engaged in the research and development of UA shoes, and the trial production of sample shoes.

As for the first phase of the Baocheng innovation research and development center, the area required will be 3.54 hectares, with an estimated investment of US $30 million, and the total area will increase to 7.54 hectares after the 2 phase is completed.

He Mingkun, executive director of Baocheng, revealed yesterday that the student building competition plan of Baocheng's R & D center has been completed. The future group will integrate the award-winning student architectural design concept into the design plan of the group appointed architect.

Baocheng's Yuyuan industry has 317 million pairs of shoes in the year, up from 307 million pairs in the previous year.

Yu Yuan is the main force of OEM and ODM.

brand

It includes dozens of large factories including Nike, Adidas, Reebok, Asics, Under Armour, New Balance, Puma, Converse, Salomon and Salomon.


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