Sports Shoes Demand Growth, Basketball Shoes Become New

Reporters learned from foreign media's recent reports that the scale of the global sports shoes Market in 2014 reached US $9 billion, and it is estimated that by 2022,

The annual compound growth rate reached 1.8%.

The growing awareness of health will promote the development of the global sports shoes market.

More and more consumers want to keep healthy, encourage them to take part in all kinds of sports, and ultimately enhance the demand for sports shoes, and provide manufacturers with business opportunities to increase their product lines.

The growth of disposable income and the improvement of living standards will promote the development of sports shoes market.

People's interest in tennis, volleyball, basketball, football and other sports is more and more strong, so they have a positive impact on product demand.

The number of soccer players in the Asia Pacific region has increased rapidly, which will boost the seasonal sales of sports shoes in the region.

The cost of raw materials, especially synthetic rubber, will affect the gross profit margin of enterprises.

For example, the cost of synthetic rubber increased by 15%, which would reduce the average profit of enterprises by 1.5%.

In addition, the rise of local enterprises has brought huge competition pressure, so the brand needs to establish a powerful global distribution channel.

Supplier profit reduction will be a major reason to curb market growth.

Products in the sports shoes market can be classified into these categories:

Training shoes, hiking shoes (hiking) and climbing boots (backpacking).

Sneakers are further classified into aerobic fitness shoes, running shoes, walking shoes and leisure sports shoes.

The training shoes include basketball shoes, tennis shoes and other shoes suitable for all kinds of ball games and other sports activities.

Hiking shoes are also divided into several types, including trekking&walking, seasonal and mountaineering.

Mountaineering shoes include approach shoes, hiking boot and functional shoes (technical shoes).

At present, the market share of sports shoes is the largest, accounting for 35% of the market share.

However, the sales volume of basketball shoes has increased rapidly in the past few years, accounting for 3% of the total.

This represents a new growth opportunity for this market area.