The Location Of Clothing Shops Is The Condition Of Making Money.

The correct choice of a store is the first requirement for making a profit. A shop with a very good business item, if it chooses the wrong store address, will affect the thriving business.

In particular, with the growing popularity of entrepreneurship, there are more and more people who want to invest in small businesses.

But opening shop is not as simple as "spring sowing and autumn results", but involves many aspects such as site selection, financing, purchase, sales and so on. Location selection is the key first step.

There are three kinds of shops: the first is the mature central business circle; the second is the formed business circle, and the large neighbouring residential areas or employment centers can attract a large number of businesses.

Business office buildings or economic development zones; the third category is the interior of residential areas.

So, how should the clothing store be located? After a survey of the business district in Beijing, many people confided such secrets.

First of all, we should select lots of spontaneous market segments.

In the long run

A market in some street will spontaneously form a "centralized market" for selling certain commodities. People will naturally think of this street when they think of buying a commodity, such as Wangfujing in Beijing.

In this regard, we should give full consideration to the flow of people around us, the traffic situation and the surrounding residents and units. For the entrepreneurs of business shops, the "passenger flow" is "money flow", and do not choose to be in remote areas because we are afraid of competition.

In fact, business district shops are more concentrated, but help to gather popularity, but we should pay attention to the problem of dislocation.

In this way, it is very easy to borrow the popularity of the entire business circle at close range. Besides, there is a constant guarantee of the flow of people.

Secondly, we should choose shops with advertising space, some shops have no independent facade, and they will lose their independent advertising space before the shops.

In addition, there should be a sense of "big money", which means that shops should be opened near famous chain stores or strong brand stores, or even near them.

Another key problem is to pay attention to the cost performance of rents.

Different geographical environment, traffic conditions, the structure of the storefront, the rent will be very different, sometimes even more than a dozen times.

For entrepreneurs, we should not just look at the superficial price, but also consider the cost performance of rents.

In this regard, we need to have a long vision.

In fact, the high rent of a good shop site is not formed in two days, nor is it arbitrary. It is a contract between the landlord and the tenant in the contest of long-term profit sharing. The rent is so high that no rent can be made for the tenant.

It can be seen that although a good shop site is small and earthy, the money earned under normal circumstances will always exceed the rent, and it will be profitable.

Therefore, it is better to spend a lot of money on finding a good store if it costs a lot of money to open a big shop.

Of course, high rents increase operating costs and increase operating pressure and risk. We must have a good calculation of investment projects and see whether space can do business in gold.