Domestic Window Display Is Still In Its Infancy.

If the display in Europe and America is compared to a young man, the display industry in China can only be a toddler.

As Liu Hongxia, a famous visual display expert, said: more than 10 years ago, there were only a few people in China to display. At present, there are tens of thousands of employees, and the proportion of employees is still low compared with those in Europe and the United States.

Reporters interviewed and learned that a few years ago, if I introduced myself as "Chen Li Shi", many people would think that they were engaged in museums.

I don't know what kind of job Chen Li is.

In a second tier city, there are usually the presence of Chen Li, and the awareness of local brands in the three or four tier cities is relatively weak.

He said: "at present, there are very few colleges and universities in China that display and design majors, and there is no uniform national examination standard. Most of the people who want to study this major choose to go to training institutions. But most of these training institutions are located in developed cities such as Beijing, Shanghai and Shenzhen, which restrict the popularization of display industry to a certain extent.

Cities such as Shenzhen and Shenzhen have a basic examination to show the Design Institute, which is approved by the local labor bureau and other relevant departments, but other provinces may not recognize it.

The relevant data show that a good display is helpful to the sale of terminal products, and domestic brands gradually have this awareness.

As far as brand proportion is concerned, more than 70% of the domestic brands are equipped with Chen Li Shi, also known as "display supervision", but there may not be relevant qualification certificates.

For the exhibition industry, which is still in the process of crossing the river with a feeling of stone, "other mountains and stones can be used to attack jade", and it is of great benefit to learn other countries' strengths.

Asia:

Regular national examinations every year

In Japan, Chen Li Shi, as a profession, is very systematic in terms of management and training.

If you want to become Chen Li, you can become a certified teacher by participating in the national examinations held regularly by the Japanese VMD Association every year.

Europe and the United States: the highest salary of senior clothing is 50 thousand.

In Europe and America, most of the fashion designers are art or fashion designers. They are generally familiar with fashion trends, lighting and interior design skills.

There are also many design schools offering clothing display courses to train talents in this field.

In Britain, the starting salary of clothing masters is usually 1.5-1.8 million per year, and the senior designer of fine clothes can earn 50 thousand pounds a year.