Traditional Retailer WAL-MART's Business Growth Is Close To Amazon.

One thing can not be ignored. Although WAL-MART is close to Amazon in terms of its growth rate, its total volume is still far from WAL-MART.

With this meanwhile WAL-MART also released its latest earnings report last week. What is surprising is that the growth of WAL-MART's e-commerce business is almost the same as that of Amazon.

In the past three quarters, the growth rate of WAL-MART's electricity business has been very close to that of Amazon. It even exceeded Amazon in the first quarter of this year. This is also the first time that the company's electricity business has increased beyond Amazon in ten years.

In order to catch up with the business of e-commerce. Amazon WAL-MART has carried out a large amount of capital export and strategic upgrading:

1, in May of this year, WAL-MART acquired Adchemy, a search marketing software company. Its products will help retailers optimize their search terms. This is the twelfth acquisition of WAL-MART in the field of electronic commerce in the past three years.

2, in the year ended January 31st, WAL-MART invested about $500 million in its e-commerce business, including three new online operations centers in Texas, Pennsylvania and Brazil, and 1000 new recruits in Silicon Valley.

3, in February of this year, WAL-MART told investors that the company plans to invest another $150 million in the electricity supplier sector and increase its network sales to $13 billion this year. Realization An increase of 30%.

4, in the United States, WAL-MART is currently testing the same day service, various kinds of online grocery orders and new car insurance and other businesses.

In January this year, WAL-MART global e-commerce president and CEO Neal Asia predicted that WAL-MART would be able to compete with Amazon in the distribution of product categories and delivery time within two years. Data show that last year, WAL-MART's total sales amounted to nearly 500 billion dollars, and network sales accounted for 2% of the total.

Of course, there is another point that can not be ignored. Although WAL-MART is close to Amazon in terms of its growth rate, its total volume is still far from WAL-MART. Amazon's electricity sales reached $67 billion 800 million last year, which is more than six times the size of WAL-MART. This is a recent goal of WAL-MART's e-commerce business.