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Local Clothing Business Operators Tomorrow Online Shopping Clothes Can Be Tight Online Trial

2014/11/7 8:46:00 25

ClothingElectricity SupplierOnline ShoppingDouble Eleven

although

clothing

Has become the main player in online shopping, but the lack of consumer experience has always been criticized.

Yesterday, the business daily reporter was informed that after several months of trial operation, the business investment group joined hands to create an electronic business platform for the Bonn group. The 72 network will be launched tomorrow.

For consumers, through the platform, online shopping clothing will be able to "try on" clothes before buying online through uploading their own body size, while for clothing businesses, the platform is also a channel for manufacturers to reach the terminal stores, which can achieve the order gathering of many merchants directed at a certain manufacturer and reduce the backlog of funds.

Customized 7 days arrival

Yesterday, B2C, director of Network Inc operation director of our business group, said that unlike other platforms, our network is not only a clothing business website for B2C (business to consumer), but also a wholesale platform for F2B (manufacturers to businesses), similar to the combination of Tmall + Alibaba network.

"I empty 72 changes network will bring manufacturers, businesses and consumers to a platform, it is to shorten the seasonal cycle of clothing, and at the same time, the scattered orders will be concentrated into large quantities of orders, and reduce the capital occupation of the channel business."

Tu Hanbing introduced that consumers can directly customize to manufacturers through the platform, and they can arrive at the fastest 7 days.

Try to "tighten up" garments.

Tu Hanbing told reporters that since the commissioning of the platform in September, Chongqing is the largest.

Brand of children's wear

Baby pig and Hui Zhi Yuan, frog Lang and other more than 190 offline stores and more than 30 children's wear brands have entered the fashion O2O mode.

Tu Han Yu revealed that the first phase was mainly based on the children's clothing of "Chongqing style dress". Probably in December, girls' clothing will be on the line.

At that time, the "volume fitting fitting" technology developed by our empty network will go on line with the girls' clothing, and consumers can try them on when I buy clothes from my 72 empty net.

It is understood that once the most popular and dazzling network and other large sites launched online try on, but not long.

This is because it is separated from the shopping website, and the effect of trying is flat, and the experience is not good, so consumers do not buy it.

Tu Hanbing told reporters that my 72 space network will be able to achieve three dimensional trial effect, consumers provide key data such as arm length, leg length, waist circumference, chest circumference, that is, to generate an electronic model close to the consumer's shape. After the clothes are put on, consumers can also see which places are tight and loose.

depth

Intended to cover the professional market

Reporters learned that our 72 space network, the use of electronic data preservation center in the virtual network solidified designer electronic work has been authorized by the network notarization, the curing behavior can be used as

intellectual property right

The use of evidence in legal disputes, that is, once the design is registered on our empty network or registered, it will be protected by network evidence.

Mr Tu said, "next, I will integrate the traditional network of department stores with the traditional department store market, and upgrade the traditional B2B2C to the closed loop operation of O2O. At the same time, we will access the agricultural informatization, and integrate the logistics mode of" online booking store "to integrate the chain supermarket of the business group.

It is worth noting that the Chaotianmen investment group, which owns the market of the Chaotianmen, the international trade fair of double blessing, and the dragon city of medicine, will realize the electricity market of the specialized market in the future or through our empty network.

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