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Tmall Denied Double 11 Return 25% Jingdong Said The Rejection Rate Was Only 0.04%.

2013/11/18 10:53:00 31

TmallJingdongElectricity Supplier

< p > according to the published data, this year's double 11 day "a href=" http://sjfzxm.com/news/index_c.asp "> Jingdong mall < /a > orders reached 6 million 800 thousand orders, 3 times more than the order of last year.

From November 10th to November 12th, the order volume of Jingdong exceeded 12 million orders. In from November 1st to 12th, the paction volume reached 10 billion yuan during the whole sales promotion period. The amount of data paction announced by Tmall was as high as about 35000000000 yuan, which produced 152 million packages and brought the test to the domestic logistics system.

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< p > > recently, some media quoted a data called China industry research network. This year, the return rate of double 11 has reached 25%, and some businesses are up to 40%, triggering doubts about the "a href=" http://sjfzxm.com/news/index_c.asp "electricity supplier < /a > double 11, accusing double 11 of the existence of false purchase, self sale and self purchase, and so on, and wasting a lot of social logistics resources, resulting in backlog of orders and multiple warehouse storehouses.

If the data are indeed displayed, then Tmall double 11 shopping Carnival trade volume of 35 billion yuan, will have 8 billion 750 million yuan turnover become a bubble.

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< p > yesterday, Jingdong mall CMO blue ye said that from November 10th to November 14th, the rate of rejection of goods by Jingdong was 0.0406%, and that of October was 0.42%, which was lower than usual.

The rejection rate may increase, because some orders have not been delivered, but it is by no means 25%.

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"P > < a href=" http://sjfzxm.com/news/index_c.asp "> Tmall < /a > the official also issued a statement yesterday, rumor said that as of the morning of 14, Tmall double 11 has 20 million packages delivered to consumers.

At the same time, "logistics peak has passed smoothly, logistics express company has not burst."

Tmall official said that the "return rate of 25%" is "groundless, purely rumor".

Tmall said that the return rate is a commercial secret for merchants and will not be announced.

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< p > however, electronic commerce observer, Wan Qing consulting CEO Lu Zhen Wang expects the double 11 return rate will reach more than 10%.

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< p > yesterday, the State Post Office announced that within three days after the double 11 e-commerce focused sales promotion, about 70% of the 180 million express orders produced by the electronic commerce platform had been shipped, and gradually entered the courier service link. The proportion of the completed delivery and receipt was 55%.

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< p > reporter also learned from rookie network, yesterday, 152 million packages of 7000 million can successfully complete the signing.

The rookie network logistics monitoring platform data show that the 15 additional sign is expected to exceed 35 million, much higher than a few days ago.

The goods that have not been delivered, except for a small number of merchants, have not yet been shipped.

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