Children'S Clothing Store Skillfully Uses Display Skills To Improve Purchase Rate
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Children's wear shop
Begin to pay attention to the layout and layout of interior decoration and goods, and how to make a difference. Some specialized color consultants become their military advisers. At the same time, more children's wear brand stores still hold the final decision of the interior decoration and goods layout by the store manager.
No matter it is professional or amateur, there are some basic rules to guide the general layout and layout of children's wear shops.
The color is out of shape.
The rule of color as interior decoration is suitable for the side hanging or side hanging positive hanging combination layout, but the bad decoration will cause messy, the advantage is that this children's clothing store's decoration way is lively and lively.
The combination of deep and shallow decorative styles generally follows the following rules: from left to right, from light to dark, from warm to cool.
From left to right, they are dark, light, dark and light. They can also be used in the same paragraph.
Symmetry effect: the middle is a positive hanging mode, and the western side is light, medium and dark.
The layout of the black and white combination children's clothing store: the key effect: from left to right, it is white and black.
Gradient effect: white, gray and black from left to right.
In addition, this combination is suitable for the same color combination, such as camel, beige and coffee. It gives people the feeling that brand children's clothing stores are unified, coordinated and have a sense of entirety.
Symmetry effect: from the center to the sides, it is followed by: the front hanging sample is the same with the same color four, the color is light color, the side hangs the same grey, the side hangs the same black.
Children's wear display
Show colors that are not suitable for putting together.
Green children's clothing is not suitable for children's clothing in camel, beige, red and brown colors; orange children's clothes are not suitable for children's clothing in blue or cool colors; black children's clothes are not suitable for putting together, should be matched with other children's coloured clothes; grey children's clothes are not suitable for putting together, should be matched with other children's coloured clothes; white children's clothes are not suitable for putting together, should be matched with other color children's clothing; light colored children's clothing, lightness children's clothes are not suitable for putting together; apricot children's clothes are not suitable for putting together with green children's wear.
T rack exhibits.
The T rack is mainly made up of goods, and each set of children's clothing in the shop should be hung on the T rack.
Reflect diversity so that customers can search for them.
If you can't let go, you should choose the best seller and the new and classic ones.
The children's clothing hanging on the T rack is mainly made up of clothing. For example, the jacket should have matching shirts, skirts and trousers. The windbreaker should have a matching shirt. Pay attention to the model next to the T rack, so that they can have an appropriate distance and not too far apart.
Model children's clothing.
The children's clothes are displayed on display and the accessories are complete. The whole display style is provided by the company according to the new listing situation, and is sent to the store by photo. Children's wear is neat and no wrinkles; children's collar, pocket, sleeve, belt, ornaments, all parts are neat and neat, and the appearance is natural and generous; attention should be paid to lighting, the children's uniform should be placed on the children's clothing, the light distribution is uniform; attention should be paid to the neatness of the model chassis; and the hangers and lanyard should not be used.
Hanging sample.
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Children's wear
Hanging samples should be clean and tidy, with no fluffy head.
Children's clothing is smooth, without wrinkles and deformations. Necklines, cuffs, pockets, hem and waistbands are neat and natural. The direction of hooks is followed by the "question mark" principle, that is, "convenient"; children's clothing can not be less than 15cm from the ground.
For non cardigan or knitted goods, clothes hangers should be placed from the bottom of the clothes. Use the same clothes rack. There should be some gaps between the hangers. It should not be too crowded to make the goods feel valuable. After hanging, the upper and lower hangers should be balanced and smooth, and the appearance of the lower coat hangers will not be seen.
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