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China Garment Conference Parallel Meeting "Integration Power" Held

2011/10/21 9:18:00 21

With the development of economic globalization, nowadays

international

Competition is not only a competition between enterprises and products, but in the era of industrial chain competition, who has a complete industrial chain, who will have the opportunity to develop.

In October 20, 2011, the "integration strength: supply chain coordination strategy" was held at the Beijing International Hotel Convention Center.

Chen Guoqiang, executive vice director of the Institute of economics of China clothing industry, Otsuka Takeji, chairman of Itochu fiber Trading (China) Limited, Wang Luyin, chairman of Quan Wei International Holdings Limited, Wang Luyin Zi Bin, general manager of Lu Tai textile Limited by Share Ltd and Xia Guoxin, chairman of Shenzhen Ellassay Apparel Industrial Co, attended the meeting.

The participants discussed and discussed the integration of industrial chain.

"Since the 2008 financial crisis, the international market has been subject to certain challenges.

Influence

。

However, the more difficult the environment is, the more the garment enterprises will have to integrate into the industrial chain, and even integrate into the world industrial chain, so as to realize the pformation and upgrading of the garment industry with this opportunity.

Chen Guoqiang, deputy director of the China Clothing Industry Economic Research Institute, succinctly wrote a few words about his thoughts on integration strength, and also drew the views of several speakers on the integration of supply chain.

Otsuka Takeji, chairman of Itochu fiber Trading (China) Co., Ltd., from the perspective of "Japanese business community" positioning, introduced the management experience of supply chain integration in detail.

He suggested that Chinese clothing enterprises should integrate information with marketing as the basis, share information and producers, combine raw materials, fabrics and other links, and enhance commodity strength with professional characteristics.

stimulate

Consumer market to increase added value.

At the meeting, Wang Luyin, chairman of Quan Wei International Holdings Limited, emphasized that Chinese clothing enterprises must have global vision and thinking and fully integrate international resources so as to maximize the profits of enterprises.

"Textile and garment industry is a very long chain enterprise. In order to realize the sustainable development of enterprises, Lu Tai has extended from the past single spinning to two sides, listing and financing has achieved rapid development."

According to Liu Zibin, Lu Tai textile Limited by Share Ltd, from capital enrichment, industry extension, technology improvement, quality assurance, including low carbon development, Lutai textile has constructed a cotton breeding, spinning and fabric research and development, to become the world's largest supplier of color fabrics and the world's top brand suppliers, and even a complete textile and garment industry chain, and achieved a qualitative change.

Finally, Shenzhen's clothing

industry

Xia Guoxin, chairman of the limited company, summed up the views of the above guests, and also introduced the integration strategy of "a diversified product under the protection of a single brand umbrella".

Xia Guoxin said that the song is a single brand, but the product line is diverse. Now there are clothing, shirts, coats, windbreaker, fur coats, fur, scarves, shoes, jewelry and other businesses. In the future, underwear and bedding products may also be made.