Many People In Quanzhou Textile And Clothing Industry Talk About Industrial Development

Recently, Zhou Shaoxiong, Wang Guozhen, Lin Hongnan and many other textile workers from Quanzhou clothing Professionals have conducted in-depth discussions on the development trend of the industry, the way to upgrade the industry and other issues. Industry elites believe that the current competition of enterprises is industrial chain competition and systematic competition, and system integration projects must be established to accelerate the promotion of industrial upgrading.

Viewpoint 1

The business form has changed

Zhou Shaoxiong, chairman of Fujian Seven Wolf Industrial Co., Ltd., said that Quanzhou's textile and clothing industry has developed from manufacturing to brand management and customer management, products have developed from low-end to high-end, and market expansion has driven enterprise expansion. In the past two years, facing new market conditions, the commercial real estate is very active, and the rent has doubled. If the benefit of a single store cannot be improved, the store will have difficulties in survival. In the past, depending on the brand popularity, we can invite some spokesmen and open more stores to do a good job. It's not easy to open the store now, and the customers don't consider the popularity completely.

In his opinion, brands can be divided into several types: thick selling brands quality Type brand, cultural brand. In recent years, Quanzhou's sports brands have developed at a high speed, and there are also many listed companies. For example, Anta has defeated Li Ning and become the elite of sports brands. However, the enterprises are also over competitive, and now they are entering the adjustment stage. Quanzhou brand, which used to rely on extensive operation and development, opened channels by opening street stores and department stores, but now the business mode has quietly changed. The merchants introduced by large shopping centers are strategic partners, not all brands can enter, and those who enter are not sure to make money.

Viewpoint 2

Participate in the competition in a systematic way

Zhou Shaoxiong said that there are many differences between this year and 2008 when the financial crisis occurred, but there are also similarities. They all start from small and medium-sized enterprises, which are difficult to survive. Small and medium-sized enterprises used to rely on rapid response to win market opportunities. In recent years, the market has changed a lot, making the plans of small and medium-sized enterprises can not be completely arranged.

"Now the competition of enterprises is systematic competition, which is the competition of system integration engineering. Several systems need to be promoted together." Zhou Shaoxiong said that in the past, the competition depended on product competition and brand advertising competition. They dared to advertise and do marketing. As long as they had one strong point, they could win the world and win a piece of cake. But now we must rely on collective promotion innovate Entrepreneurship. "Of course, the role of entrepreneurs and bosses is very important, but whether an enterprise can develop depends on whether the organizational system and talent match." Zhou Shaoxiong said.

Zhou Shaoxiong pointed out that at present, the economic situation at home and abroad facing enterprises is becoming more complex, and the global economy has arrived. When many major international brands enter China, they are engaged in supply chain competition. However, there are many problems in domestic macro-control, inflation, circulation factors, production factors, and labor factors. Therefore, enterprises must rely on innovation to accelerate industrial upgrading, To cope with the complex and changing situation and competition at home and abroad.

Viewpoint 3

Bleaching and dyeing industry pollution can be treated

Wang Guozhen of Quanzhou Haitian Light Textile Co., Ltd. proposed that Quanzhou should pay special attention to the integrity of the textile and clothing industry chain. She said that Quanzhou's textile and clothing industry has done very well, especially in the past five or six years, it has developed at a geometric level. However, to achieve sustainable development, attention should also be paid to the integrity and supporting issues of the entire industry, especially bleaching and dyeing.

She pointed out that the bleaching and dyeing industry is capital and technology intensive. If the industry moves outside, the whole upstream and downstream and even the entire industry chain may move outside. Because the level of bleaching and dyeing represents the level of the whole fabric, and the level of fabric represents the level of clothing, the threshold for weaving and garment making is relatively low, and the threshold for bleaching and dyeing is relatively high. She said that at present, Quanzhou's bleaching and dyeing level still lags behind Guangdong, Jiangsu and Zhejiang, making many orders of local clothing brands flow to Guangdong, Jiangsu and Zhejiang for processing. Wang Guozhen believes that it is of great significance for Quanzhou textile and clothing brands to maintain this good momentum and protect the integrity of the industrial chain. She added that although there was pollution in the bleaching and dyeing industry, it could be controlled through scientific and technological progress, technical treatment and strengthened supervision.

Viewpoint 4

Resale system solutions

When it comes to enterprise transformation and upgrading, Lin Hongnan of Fucheng (China) Equipment Co., Ltd. has a deep feeling. After three stages of transformation and upgrading, Fucheng Company has realized the transformation from selling equipment to providing overall services for the enterprise. Founded in 1989, Fucheng Company mainly provides equipment for textile and clothing enterprises in Quanzhou. At that time, they provided more than 90% of textile and clothing enterprises' equipment in Quanzhou. This is the first stage. In the second stage, Fucheng began to provide enterprises with overall solutions for production links, including factory design, plant planning, process arrangement, process configuration and technical training. Since 2009, Fucheng has cooperated with Oracle Corporation of the United States to provide enterprises with Design , consumption channels and customer relations provide overall services, realizing the transformation from traditional traders to service providers, and improving the core competitiveness and profitability of enterprises.