What Is A Good Display Design
Display The goal of the Art Grand Prix is to select good designs and promote the national Display art Improvement of design level. To determine the so-called "good design", we must first propose certain standards. If there is no standard or the standard is not unified, the awarding activity will lose its basis. As an engineering display design, its quality standards, such as firmness, safety, timeliness and economy, are more intuitive and have detailed data to test. However, as an art, the grasp of the standards of display design is not so simple. The individuality of the artistic image of display design, the subjectivity of beauty, and the originality of art often make it seem that "the public is right, and the mother is right" However, people's minds are interlinked, and they can't go against the universal law of artistic creation of human lantern, but they are also true. Their comprehensive evaluation criteria can still be found, and their main points are summarized as follows:
1. The integrity standard is integrated and unified, which is the primary standard for the display of art. Unification of form, color, process and style. In short, good design is very clear about the order of art forms.
2. Creativity Standard The ultimate goal of any artistic activity is to create. Creation is the main feature of the new century. The creativity of display design is mainly manifested in the novelty of creativity and the originality of artistic image. This unique image gives people a shock, shock and stimulation, which is unforgettable. It gives full play to the most effective market action to achieve the most effective image dissemination. This creation involves the positioning of form, the imagination of space, the choice of materials, the strangeness of structure, the treatment of color, and the novelty of way .....。
3. The contemporary standard can also be called the conceptual standard. The concept of the times infiltrates every cell of display art design. In contemporary times, display design should reflect the following views: new comprehensive concept, humanistic concept, space-time concept, ecological concept, system concept, information concept, high-tech concept, etc.
Specifically, attention should be paid to the following five aspects:
A. The openness, permeability, fluidity, plasticity and organicity of the space environment. Give people freedom, give people friendliness, let people feel, know, can freely enter and exit, visit and exchange.
B. Implementation Exhibits information The principle of classic. Strictly implement the requirement of fewer but better.
C. Realize the integrated color effect of "interactive reverberation" of solid color, and attach importance to the application of colorless series.
D. Try to adopt new products, new materials, new structures, new technologies and new processes. Actively apply modern photoelectric transmission technology, modern screen imaging technology, modern artificial intelligence technology and other high-tech achievements.
E. Pay attention to the application of free curves and free surfaces of software materials, and pursue the organic effect of the display environment. 4. Industrial standards can also be called functional standards. It mainly focuses on the unity of form and content. The booth design of "metallurgy" industry cannot be the same as that of "daily chemical" industry.
5. Cultural standard design should have prominent style and taste, in which regional and national cultural traditions should have natural performance. It reflects the rooted characteristics of development under historical inheritance.
6. Environmental standard] Here bread has two meanings. First, any objective existence of beauty is realized in a specific environment. Good design must be the product of full study of the "neighborhood" and surrounding environment. It must complement the environment in form. Second, any good design will not cause environmental pollution and must meet the requirements of the basic national policy of "sustainable development". In short, a good display design should adhere to the unity of content and form, the unity of the whole and part, the unity of science and art, inheritance and innovation. If we have to use a specific angle to evaluate the quality of display design, this angle is the aesthetic angle.
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