Visvim'S Fashion Segmentation Concept
stay
Muccia Prada
Launch a fashion origin concept and promote it to consumers and fashion industries.
Designer
Before the craftsmen,
Japanese designer Hiroki Nakamura
Targeting your brand
Visvim
The concept of professional segmentation for fashion products is launched.
Visvim's products are highly targeted and professional to meet the needs of a certain group of consumers. The market segmentation is not large, but according to the advantages of enterprises, products can promote the market and have a profit base.
The idea of Nakamura comes from academic research, and its brand Visvim only launches two times a year.
Collection
。
Emphasize the use of new materials to pass this professional concept to consumers.
Visvim is the enterprise that seldom achieves the product development cycle for six months in the clothing market, and the development process is directly oriented to consumers.
Visvim
Fashion segmentation concept
once
Visvim
Products are sold only in select shops and online sales, and Visvim is trying its best to create original products.
Design
As well as brand cooperation with Comme des Gar ons, Dover Street Market and Isetan, the brand has strong self characteristics and belongs to non mainstream areas, but it can be popular among specific young groups.
Now, Visvim counterfeit products also appear on the market.
Visvim
The products sold in Hostem in London are all added with holograms and official serial number labels.
Visvim
It's Japanese design and development company.
Cubism Inc
As part of it, the brand pays more than 300 pieces a year, with brand self aesthetic style.
Last year, the brand just launched its own website, which is different from the general clothing brand website. It only selects every website.
Collection
Several of the costumes.
Websites are more about consumers' interest in content rather than sales.
Visvim.tv has designer's travels, essay, DV shooting of her own factory, and introduction to Collection.
Visvim
There used to be only one shoe, but now the brand has begun to expand other styles.
At present, the brand has
Women's wear, outdoor wear, accessories, travel products, candles, perfume, cowboys, select series
And so on, and the brand's consistent and innovative design will continue.
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