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Zhang Yankai: Deepening The Development Of Industry Chain And Constantly Adjusting And Changing

2010/8/24 17:26:00 43

Zhang Yankai Industrial Chain

Global economy enters

Post Crisis Era

The economy began to recover slowly.

During this period, China Textile Industry Association held a series of exhibitions, witnessed the textile industry's steady recovery trend.


On the occasion of this autumn's series exhibition, the reporter interviewed Zhang Yankai, vice president of China Textile Industry Association. He deeply analyzed the operation characteristics of the domestic textile industry under the current situation, and the important role played by the series of exhibitions in the recovery of domestic textile industry.


Meet the needs of industry development


As a barometer of the economic operation of the industry, the number of exhibitors and spectators has maintained a certain increase in the spring three exhibition, which ended in the first half of the year.

At the end of June, China's international textile machinery exhibition and ITMA Asia exhibition ended in 2010. Nearly 90 thousand purchasers arrived. As the first exhibition in Shanghai, the exhibition area of over 100 thousand square meters was held in World Expo. The exhibition was very successful, and the results of the latest research and development of science and technology were concentrated on display.


  

Zhang Yan Kai

It is said that in August 24th, China's international textile exhibition, knitting exhibition and autumn and winter yarn exhibition opened in Shanghai, exhibiting more and more exhibits, new products and new technologies emerge in an endless stream, and various supporting activities are also very numerous, which give the industry more expectation and imagination.

The Intertextile autumn and winter fabric exhibition and industrial textiles exhibition held in Shanghai in late October also showed great enthusiasm for exhibitors.


"On the one hand, the exhibition fits the development of the industry, and on the other hand, it promotes the development of the industry."

Zhang Yankai held that the exhibition held by China Textile Industry Association is not only a venue for meeting and meeting between suppliers and buyers, but also a stage for industry cooperation, industry diplomacy and information exchange.


Deeply dredge the industrial chain


After years of development, the exhibition organized by China Textile Industry Association has formed a complete.

industry chain

Series exhibition.

Yarn, textile surface accessories, garments, knitwear, home textiles and accessories, industrial textiles and nonwovens, textile machinery, and textile new technologies, each industry has a corresponding industry exhibition. Some exhibitions have developed to today, have been world-famous, and have established a good exhibition brand image.


Zhang Yankai said that the success of the exhibition ultimately benefited from two aspects.

First, the industry exhibition has brought into full play the advantages of the industry and the advantages of the whole team of the China Textile Industry Association. This advantage has become a booster for the sustainable development of the exhibition. At the same time, it plays an active role in the industrial chain, forming the linkage between the upstream and downstream exhibitions, and giving full play to the aggregate effect of the joint exhibition.

The two is based on the principle of service priority.

Over the years, the professional exhibition teams based on the China Textile Industry Branch of the China International Trade Promotion Commission (CCCC) have been focusing on serving the exhibitors and merchants, constantly deepening the sense of service, constantly updating service means and measures, and constantly learning and drawing on the ideas and experiences of overseas exhibitions.


Since 2000, China Textile Industry Association has held the first exhibition of China Textile and clothing trade in the United States.

In 2006, the Chinese textile and clothing trade exhibition was held in Europe.

The two overseas exhibition has become an important bridgehead to guide enterprises to "go out" and develop the international market in Europe and the United States.

In July this year, there were more than 240 Chinese enterprises in the US exhibition, an increase of nearly two times compared with that of last year.


Great changes in the new era


Zhang Yankai said, at present, we are also actively studying how to do well the development plan of industry exhibition.

The core and fundamental task of the China Textile Association is to seek balance and coordination for each exhibition in terms of "quality" and "quantity", and to adapt to the progress and development of the whole industry. Two

The "quantity" index is easy to determine, the key is "quality", "quality" on the one hand, it should reflect the level of technological innovation, brand culture construction, talent construction and development level and sustainable development level; on the other hand, it should reflect the international influence of the exhibition.


Zhang Yankai said that the adjustment and reform of the exhibition is always in progress, and this adjustment and pformation should not only conform to the development of the industry, but also play a positive role in promoting the progress and development of the industry. This is also the mission of the exhibition.

At the same time, organizers continue to study the law of exhibition development, and always focus on how to do well the service for exhibitors and purchasers.

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