Online Clothes Wear &Nbsp; Online Shopping To Achieve "1000 Faces."
"Look at the beautiful clothes online and wear them differently."
Similar troubles have made many
Online shopper
Now, this situation is expected to change. Through a free smartphone software, you can fit the clothing on the shop to yourself and see if it fits well before shopping.
In February 23rd, many small software including "Tao Tao mirror" and so on appeared on Taobao's 2011 annual strategic meeting, and will be in the next 3 years.
TaoBao
Will invest 300 million yuan to support the development of these small software, so that hundreds of millions of online shoppers can see the online shops are full of personalization.
Online clothes "wear" on yourself.
Download a software called "Tao Tao mirror" to mobile phone, enter the clothing seller's shop of Taobao, choose a garment that you like, adjust the costume photo to the right size, take a picture of yourself, and the clothes will wear on yourself.
The developer of the software said, "Tao Tao mirror" software is a small software that makes use of smart phones for shopping trial.
"A lot of people see a picture of a model before they go shopping online. Many clothes are suitable for models, but they are not suitable for them after they buy them.
This software enables online shoppers to see ahead of schedule.
Try on clothes
After the effect, you can try it first and then go shopping. "
Reporters learned that the software will be launched in March and April this year, online shoppers can be downloaded for free.
Let online shopping achieve "thousands of thousands of faces"
In addition to the "Tao Tao mirror", similar software, including super store manager, collectors, guests, Amoy awards and so on, are all application software developed for Taobao shop buyers or sellers, some of which have become loyal partners of many Taobao buyers.
At present, the application of "Taobao's" health management type "live method" has provided health services for nearly 3 million consumers. More than 100 thousand people manage their health every day on the "active method", and according to the advice provided by this software, choose suitable food and health products.
Since the future consumer demand must be personalized consumption, the future consumer market must be a personalized market. Every consumer's consumption channels, services and merchandise must have his own unique needs.
Therefore, in order to meet the personalized needs of future consumers, everyone must be able to customize the content they need according to their needs, so that online shopping can achieve "thousands of thousands of faces".
300 million yuan to support third party partners
Jiang Peng, vice president of Taobao vice president and consumer affairs division, said Taobao has opened "my Taobao" (i.taobao.com) as the third party plug-in platform, and guided personalized shopping guide tools and information partners to join.
Later consumers can freely choose what they want to put on my Taobao page.
In 2011, Taobao will further open its businesses in the areas of seller's business, buyer's business, wireless and logistics, establish an open support fund, invest 300 million yuan in the next 3 years, and support the third party partners in the form of reward and capital injection, so as to develop practical small software.
The hottest opening era is coming.
The concept of "openness" is not new, but it is
Electronic Commerce
The field belongs to the emerging part, and is in the stage of gradual warming.
Baidu, Tencent, Alibaba and other Internet giants are emphasizing "open", Dangdang, Jingdong mall and so on have also been "open".
Jiang Tao, founder of CSDN (China Software Development Alliance), said: "I have been in this industry for 20 years, and I think the hottest opening era has come."
Jiang Tao said that behind this change is the change of science and technology.
"This technology change is equivalent to demolition, the original housing (system) have to be removed, replaced by smart phone blowout, tablet PC startup, smart TV development."
"Taobao has 370 million registered users, millions of businesses, a single day peak paction of 1 billion 950 million yuan, and the current number of employees of Taobao is 4000.
Can we only rely on 4000 employees to serve tens of millions of consumers every day and complete the paction amount of hundreds of billions of dollars a year? Definitely not! Add a zero or even two zeroes later! "Taobao CFO Zhang Yong said, this is what the open platform can do, and also the business opportunities of many third party partners.
"We see NOKIA and Microsoft together, because Microsoft is a software company, is a platform company, this is the pattern."
Jiang Tao said.
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